As Seen on TV - Premier Subaru Middlebury

Here at Premier we believe a dealership's responsibility is more than just providing amazing sales. We also strive to give back to the community that supports us. Click on the videos below to learn more about our community involvement, and how buying from Premier benefits everyone.

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When it comes to financing, that's where our car loan and Subaru specialists step in. We're here to help you by going over every option clearly, and will work hard to find the right plan for you. Whether adding accessories or protection packages, or figuring out the final details of your loan or lease package, let us guide you along the way.

CONNECTICUT'S MORNING BUZZ

NEW HAVEN, Conn. (WTNH) - Connecticut's Morning Buzz Host Natasha Lubczenko recently met with Shaun Heffernan, Executive Director of Camp Rising Sun, and Robert Alvine, President of Premier Auto Group, who has been a longtime supporter of the camp. Camp Rising Sun offers a unique opportunity for children facing a cancer diagnosis to attend camp for free. "Our kids are special, not because they have cancer, but because they're funny, they're talented, and they're great friends," said Shaun. The camp provides a week of fun at the end of August for children and their siblings, helping them forget their diagnosis and just be kids.

Share the Love

At Premier Subaru our annual Share the Love event is going on now. With every new Subaru purchased or leased we will donate $500 to one of 4 national charities or our chosen local charity, Camp Rising Sun. For the 9th year in a row we have partnered with Camp Rising Sun, a no cost camp that welcomes any child age 5-17 who has faced a diagnosis of cancer for a week of fun and friendship!

Dealers Who Make a Difference

The Dealers Who Make A Difference Award is presented to auto dealers who have demonstrated an exceptional dedication to their local communities.  Premier Auto Group is a recipient for that award

Camp Rising Sun and Premier's Promise

Camp Rising Sun welcomes any child aged 5-17 who has faced a diagnosis of cancer to a week of fun and friendship. In an effort to Help Camp Rising Sun keep providing and amazing opportunity for these children Premier has donated over 7 years $550,000 in total to help keep providing the experiences the children deserve. Through active sales and events such are the Subaru share the love event we are able to keep giving back to the community that has given us here at premier a place to call home.

Specials Seen on TV

Take advantage of this months new deals on our excellent inventory. Here you can find this months specials on your next Subaru. Come in today to browse our inventory or if you know what you're looking for schedule a test drive today.

Lease a Subaru Solterra

Now is the perfect time to lease an all new Subaru Solterra EV! Take advantage of the best lease opportunity for Subaru's flagship EV. As the first AWD electric vehicle to feature the legendary standard capability of Symmetrical All-Wheel Drive - along with generous ground clearance - the Solterra can take you to undiscovered places while its zero-emissions powertrain can help keep them pristine.